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  • Ann Masters

Ann Masters

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(Former) Content Strategist
DSGa Alum

Ann Masters served as the content strategist for Digital Services Georgia until 2021.

News Entries by Ann Masters

September 23, 2021

An Effective IA is the Backbone of Your Site

Information Architecture keeps your site’s content organized, navigable, accessible, and usable. It establishes the hierarchy of content in your menus as well as the vocabulary you use. And, if it’s not well designed, then much like a poorly constructed building, no one is going to want to visit it, much less step through its doors.

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May 13, 2021

Readability Matters

Readability describes how hard or easy it is to read your content. This applies to how it’s written, the way it’s organized, the font size you use, how mobile-friendly it is, and more.

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April 05, 2021

Plain Language Explained in Plain Language

Plain language is writing that’s easy for people to read and understand. It creates a better user experience, allows you to reach and help more people, and saves you time, money, and resources.

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